The idea/opportunity area for each team is listed below. These sub-themes were formed by ~25 instructors and mentors, based upon your posters.
Your opportunity area was defined to reflect a promising, more focused sub-theme that was represented by ideas your team proposed. A specific solution approach was not chosen — it is too risky to commit to a specific idea embodiment until our understanding is deeper. Your assigned idea area should focus your effort more narrowly, but still leave flexibility to explore several avenues of interest. As you learn more your ideas will evolve.
Examples of proposed ideas that fit your theme are provided, but you should not be constrained only to ideas you have proposed thus far. You can come up with new ideas. It is quite unlikely that any one idea as sketched on your
posters will survive without significant evolution.
The next step is a more focused and detailed exploration within your idea area (see the sketch model review). You will certainly want to consider new ideas, or even ideas proposed by other teams (that no longer fit their theme, but do fit your direction). A critical step in generating more refined ideas will be making a strong connection with potential users/clients and clearly articulating specific needs to be addressed.
View all the posters at-a-glance.
All of the idea posters and presentations are on-line. Use the on-line review form to provide feedback—feel free to offer constructive suggestions
to your classmates.
If you have any questions about your team's area, please contact the course instructor.