2.009 Product Engineering Processes

Mockup Review

background, key review elements, grading, logistics, results

Background
The review takes place during the evening on the date indicated in the class schedule.

The goal of the review is to inform classmates and instructors about the key challenges related to your section's two leading design concepts, and how these challenges will be resolved. The overall goal is to develop your concepts to a level that your team can confidently select their best product opportunity following the mockup review.

If there are open issues this is a good opportunity to obtain input and suggestions before fully committing to detailed development.

You will use feedback from this review to decide which final concept will be pursued by your team for the technical review. The experience will also help you learn how to present technical challenges and solutions in a design review.

Examples of functional and visual mockups are on the right. You can also view mockups from other years in the gallery (select a project and then click on the mockups tab). The communication instructors have also prepared guidelines for effective mockup presentations.

Video of your presentations will be made available on the course web site.

Key review elements
The review is comprised of two components: a short, structured presentation to the entire class (slides only), and a less-structured question-and-answer session in the Pappalardo lab (working with the mockups). The presentation should focus on issues that are both potentially high-risk and critical to the concepts.

Each section will present technical or visual mockups and drawings of their two concepts, focusing on illustrating the overall concepts, technical feasibility/operational principles of critical systems, preliminary product contracts, and user/product interaction (additional information is in the review logistics).

Grading
The mockup review contributes to a portion of your section-wide grade. All course instructors will participate in the review process but your lab instructors determine your grade.

Key grading criteria are:

  • thoughtfulness about, and clarity of, the design concept
  • identification and resolution of critical issues/risks
  • execution of mockups/models/simulations

After you have received written feedback via email from instructors, complete your milestone reflection in your design notebook.

Presentation logistics
before the review, review details, after the review

Before the review
Please email the course instructor your product name by no later than 9 PM Wednesday.

All presentations will be pre-loaded onto a single presentation computer: a representative of each section must show up in the Pappalardo lab at your section's scheduled time between 2:40 and 5:10 to load your section's presentation onto the computer, and to check that media are working correctly. You will not be able to make changes to your slides after this time.

You may use either powerpoint, keynote, or pdf files for your presentations. If you are using powerpoint be sure that linked videos are exported as a package to the presentation computer. Keynote embeds all media files automatically. Please do not use google slides.

Work in the Pappalardo will stop at the usual 4:45 PM, but you will be able to have access to setup your team area until 6:45 PM.

There will be food in Pappalrdo lab at 5:30.

Presenters should test AV in the presentation room (34-101) between 6:30 and 7:00. It is important that the actual presenters check the materials in the room. Please ensure that all AV testing is finished by 7:00. Remember that the presentation in 34-101 is slides only. Mockups remain in Pappalardo lab for the second phase of the review (see below).

Make sure that your team area in Pappalardo lab is clean and your mockups are ready for demonstration and testing. If you need to demonstrate in an area other than your team space, please discuss with the course instructor before the end of Tuesday. Your will also be asked to do a single take, two minute video demonstration/explanation using your mockups (2 minutes per concept). Please plan and practice for the video in advance.

Review details
The mockup review will start at 7:15 PM sharp and finish by 10:00 PM on the date indicated in the course schedule. The review is divided into two parts, as described below.

Part 1: Structured presentation
During the first hour of the review your section will have 6 minutes to present critical questions and findings for your two concepts (three minutes per concept). Each section should have its own separate presentation file. Be sure to practice so that you meet the time requirement.

The presentation order is shown on the right. A computer projector will be available in the presentation room (34-101).

Present a clear product vision/design concept, its critical risks, key findings, and remaining concerns. Please include a preliminary product contract with your key ~3-6 customer needs, product attributes, and specifications. Things to make very clear are: what is the product, who will use the product and why, who will buy it and why, and with what user group you will be testing. You should also have a grounded number for a target selling price—what the purchaser is wiling to pay.

Physical models will not be part of this structured presentation, and there will be no questions after each presentation. Up to one minute will be allowed between sections for transition.

All students should plan on attending the first portion of the presentations since seeing what the other sections are working on is an important part of the learning experience.

Silver B  
Silver A  
Blue B  
Blue A  
Red B  
Red A  
Yellow B  
Yellow A  
Green B  
Green A  
Orange B  
Orange A  
Purple B  
Purple A  
Pink B  
Pink A  

Part 2: Informal testing and discussion:
After the formal presentations are complete, faculty will promptly move to the Pappalardo lab to experiment with your physical mockups and ask questions. Ten minutes will be allowed for the transition to the Pappalardo lab.

Instructors and mentors will be divided into 8 review teams and assigned to different sections. Every 10 minutes the instructors will switch to a different section according to the rotation schedule below. Spend 5 minutes on each of your section's concepts. The rotation is structured to that you will have 10 minutes on, then 10 minutes off. In total, you will have four 10 minute question and answer sessions. The list of instructors, mentors, and demo locations will fill out over the course of the week.

All students in your section do not need to participate in the Pappalardo lab portion of the review but high participation will help get the most out of the feedback. There should be section members to demonstrate and discuss the mockups, and at least two persons to record notes during the feedback session. The notes should be distributed to your team.

Photographs and a two minute video explanation of each concept mockup will be taken during one of your breaks, as noted in the rotation schedule.

  rotation 1

rotation 2 rotation 3 rotation 4 rotation 5 rotation 6 rotation 7 rotation 8
silver A
(team area)

*braunstein
schoenstein
hu
albaugh

 

*hung
seering
banuazizi
connors

 

*duplessie
carleton
rose
boswell


 

*ramos
banzaert
tardiff
haghighi
ayers

video
silver B
(welding area)

 

*braunstein
schoenstein
hu
albaugh

 

*hung
seering
banuazizi
connors

 

*duplessie
carleton
rose
boswell


video

*ramos
banzaert
tardiff
haghighi
ayers

orange A
(parking lot south)

*kokernak
hardt
southerland
peters

 

*duplessie
carleton
rose
boswell

 

*wallace
nielsen
trice
bosquet

 

*wiesman wood
dave
nunez

video
orange B
(team area)

 

*kokernak hardt
southerland
peters

 

*duplessie
carleton
rose
boswell


video

*wallace
nielsen
trice
bosquet

 

*wiesman
wood
dave
nunez

red A
(team area)

*wiesman
wood
dave
nunez

 

*tsai
podoloff
sitnova
mekler

 

*ramos
banzaert
tardiff
haghighi
ayers

video

*hung
seering
banuazizi
connors

 
red B
(3-062)
 

*wiesman wood
dave
nunez

 

*tsai
podoloff
sitnova
mekler

video

*ramos
banzaert
tardiff
haghighi
ayers

 

*hung
seering
banuazizi
connors

purple A
(3-062)

*hung
seering
banuazizi
connors

 

*kokernak
hardt
southerland
peters

video

*tsai
podoloff
sitnova
mekler

 

*duplessie
carleton
rose
boswell

 
purple B
(team area)
 

*hung seering banuazizi
connors

video

*kokernak
hardt
southerland
peters

 

*tsai
podoloff
sitnova
mekler

 

*duplessie carleton rose boswell

yellow A
(team area)

*duplessie carleton rose boswell

video

*wallace
nielsen
trice
bosquet

 

*wiesman wood
dave
nunez

 

*tsai podoloff sitnova
mekler

 
yellow B
(Killian court, middle)
video

*duplessie carleton rose boswell


 

*wallace
nielsen
trice
bosquet


*wiesman wood
dave
nunez

 

*tsai podoloff sitnova
mekler

blue A
(south conference room, lab side)

*wallace
nielsen
trice
bosquet

video

*ramos
banzaert
tardiff haghighi
ayers

 

*braunstein
schoenstein
hu
albaugh

 

*kokernak
hardt
southerland
peters

 
blue B
(stairs, north foyer)
video

*wallace nielsen trice bosquet

 

*ramos
banzaert
tardiff
haghighi
ayers

 

*braunstein schoenstein hu
albaugh

 

*kokernak
hardt
southerland
peters

green A
(team area)


*tsai
podoloff
sitnova
mekler

 

*wiesman
wood
dave
nunez

 

*kokernak
hardt
southerland
peters

video

*braunstein
schoenstein
hu
albaugh

 
green B
(stairs, south foyer)
 

*tsai
podoloff
sitnova
mekler


 

*wiesman
wood
dave
nunez

 

*kokernak
hardt
southerland
peters

video

*braunstein schoenstein
hu
albaugh

pink A
(south conference room, elevator side)

*ramos
banzaert
tardiff
haghighi
ayers

 

*braunstein schoenstein
hu
albaugh

video

*hung
seering
banuazizi
connors

 

*wallace
nielsen
trice
bosquet

 
pink B
(team area)
 

*ramos
banzaert
tardiff
haghighi
ayers

video

*braunstein
schoenstein
hu
albaugh


*hung
seering
banuazizi
connors


 

*wallace
nielsen
trice
bosquet

* review team captain

After the review
Preliminary feedback will be provided in class on Friday and you will receive written comments by email over the weekend. Presentation videos and slides will be put on the results page so that instructors can provide more detailed feedback over the weekend. At least three instructors will be assigned to provide additional feedback for your section.

Please wait for your next lab before making your product decision.

You may also arrange to view the presentation video with your team communication instructors for additional feedback about your presentation.

See results of mockup review.