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Observation Exercise

This exercise will help you practice your customer observation skills and also help you to develop a broader range of ideas for the project. Simply watching potential customer behaviors (unobtrusively) and talking to them is an excellent way to identify product opportunities. This exercise is scheduled to help your 2.009 project idea generation.

There is also an optional, special tutorial on Friday, September 13 at 5 PM in 3-333 to help you develop skills for observing and learning from potential users.

One member of your lab section should complete the web form below and submit it for your entire section. After picking your section in the combination box, assign each section member to one "place or person" to go and observe. Since there are more options that section members, all places will not be assigned. After all section members have been assigned, submit the form. Your section and the course instructor will receive an email with the 'place' assignments.

Details of how to complete your observation task are with the observation submission instructions.

Lab section:


'Place or person'
Section member

I have completed the form and I am ready to

(Note: You will be redirected to the course home page after submission is complete.)