This exercise will help you practice your customer observation skills and also help you to develop a broader range of ideas for the project. Simply watching potential customer behaviors (unobtrusively) and talking to people is an excellent way to identify product opportunities. Any time that you are out and about is an opportunity to observe!
This exercise is scheduled to help your 2.009 project idea generation in the second week of lab.
There is also an optional, special tutorial on Friday, September 15 at 5 PM in 3-370 to help you develop skills for observing and learning from potential users.
One member of your lab section should complete the web form below and submit it for your entire section. After picking your section in the combination box, assign each section member to one venue to go and observe. Since there are more options than section members, all places will not be assigned. After all section members have been assigned, submit the form. Your section and the course instructor will receive an email with the venue assignments.
Details of how to complete your observation task are with the observation submission instructions.
Venue list with suggestions
|a bike ride/trail|
|Boston public market|
|a community center|
|a doctor's office||includes urgent care facilities|
|a festival||things to do in Cambridge this weekend, including Danehy Park Family Day, Revels RiverSing|
Eastern Massachusetts list, including The Big E
|a fire station|
|the freedom trail|
|an ice cream shop|
|a live performance||Arts Boston Calendar|
|a museum||MIT Museum (free w/MIT ID), Boston Museum of Science, Museum of Fine Arts, Harvard Museum of Natural History (free Sunday morning to MA residents), Boston Children's Museum ($1 Friday nights)|
|a shopping mall|
|a soup kitchen||MA Soup Kitchen/Food Pantry list; Boston Soup Kitchens on Yelp|
|the swan boats|
|a theme park||Edaville USA, Six Flags New England, Davis Farmland, CoCo Key Water Park|
|a tourist attraction|
|a workshop/machine shop||MIT Hobby Shop; lots of maker spaces in the Boston area|
|a zoo or aquarium||Franklin Park Zoo, Stone Zoo, New England Aquarium|
|other||Have an idea for a great place to do your observation exercise? Let us know where you'd like to go!|