copyright Massachusetts Institute of Technology,
all rights reserved, 2009

In Lecture 3 on Brainstorming and Innovation, we had the class write captions for the following cartoon. We believe that there is a strong relationship between the ability to produce humor and the ability to innovate. The following are the student captions. We have bolded the staff favorites.

i think we need to reexamine our new child sized sauna line

you thought your meetings were long

what is this??? a coffee table for ants!? it must be at least 3 times this big

friday, 9am toy lab

we might need more coffee...

apparently there really are two sizes larger than grande

i think we need more sugar

got coffee?

medium sized coffee in the USA, cerca 2042

i hope this isn't a two cup meeting

they obviously didn't sleep

do those come with big spoons?

the only formula towards a successful morning meeting

we are what we drink

i know we're cutting costs around here, but that doesn't mean you can only order small coffees

company budget meeting, hour 240

people drinking coffee

that's the last time we send goliath on a coffee run

don't touch the coffee it's poison!

suzy tried lowering her coffeine intake with a slightly smaller cup

hey guys, 3 am is a horrible time for meetings

mad hatter's tea party

work: everyone gets through it somehow

the executives realized their role was much smaller than they thought

we need to schedule later meetings

i wanted to make sure no one fell asleep this meeting, so i took the liberty of supplying everyone with a cup of caffiene

[drawing of a snail] note to class: i mentioned that in order for something to be funny you must make a connection to make the incongruity congruent. sometimes there is no connection and when you realize this, then you have made a meta-incongruity congruent, thus also funny.

it looks like they all have coffee execpt for the one guy with the tea bag out of the mug

the need for caffiene at the company meetings progressed so far that holding the meeting iteself became impossible

caffiene: helping everyone pay attention in meetings since before recorded history

folgers board room

group trip to the bathroom in 15 minutes anyone?

so about compensating for our lack of innovation...

mr. humphry, write a letter to HR and let them know in the new office we should get the large tables

the function of meetings, coffee in, coffee out

big ideas require big cups of coffee

a new approach to surviving those early morning (9-12 lab) meetings

the board agreed that starbucks had gone too far when their extra-super-humongous-gigantacially massive coffess arived

a snapshot of a starbucks marketing meeting

for those who need more caffiene for work

buisnessman discussing boring things that aren't fun

no more coffee breaks!

the think tank isn't filled with water anymore

meeTea-ing

well that's a lot of coffee

please pass the coffee

well, now that we have the important business aside... has anyone done any work recently

you should see how big our bathrooms are...

this is the only way we can stay awake during these meetings

not everyone's cup of tea

oh boy, they certainly don't make these mugs large enough to have to sit through another one of these board meeting

the biggest "T" gives the table the most torque

a nice cup of coffee in the morning to get you through the day

i need to go to the bathroom

caffeine: the mother of invention

pretty soon we'll be 2 parts caffiene and one part human

i don't know what this meetings about, but it's gunna be a looong night

choose your way of caffination?

you did ask for a venti, right?

coffee really is this important

i think these new coffee machines will do the job

you know i'm still tired

we have so much coffee and still no ideas

that's one late night!

need more bagels

a big cup of joe will not accomplish anything

the 8 colleages stare at the daunting idea of a late night of brainstorming and thinking ahead of them

come on people. it's time for the 20 minute coffee break. then back to work. we need a bestseller

caffeine

my cup is too big!

i ordered a triple mocha latte, not a mocha latte triple!

monday: wish we had a bigger head start on our project

it is a hard night ahead of us. bring out the supersized coffee

what ever happened to our water cooler?

big tea party

don't have enough to drink? at DJ's we always have enough for you

he said we needed to upscale

what's on the table buries what's in there for real

do you think we have enough coffee?

if you drink enough of it, you will eventually like it

boys... we've been mugged.