Adler, Richard P., ed. Understanding Television. New York: Praeger, 1981.

Allen, Robert, ed. Channels of Discourse. Chapel Hill: University of North Carolina Press, 1987.

Brown, Les, ed. The New York Times Encyclopedia of Television. New York: Times Books, 1977.

Feuer, Jane, Paul Kerr, and Tise Vahimagi, eds. MTM: "Quality Television." London: BFI Pub., 1984.

Gurevitch, Michael, Tony Bennett, et al., eds. Culture, Society and the Media. London: Methuen, 1982.
 
Kaplan, E. Ann, ed. Regarding Television. [Frederick, Md.]: University Publications of America, 1983.

Lazere, Donald, ed. American Media and Mass Culture: Left Perspectives. Berkeley: University of California Press, 1988.

McNeil, Alex. Total Television. New York: Penguin Books, 1996.

Modleski, Tania, ed. Studies in Entertainment. Bloomington: Indiana University Press, 1986.

Newcomb, Horace, ed. Encyclopedia of Television. Chicago: Fitzroy Dearborn, 1997.

O'Connor, John E., ed. American History/American Television. New York: Ungar, 1983.

2. Critical and Historical Studies

Allen, Robert. Speaking of Soap Operas. Chapel Hill: University of North Carolina Press, 1985.

Anderson, Christopher. Hollywood TV. Ph. D. Thesis. University of Texas at Austin, 1988.

Ang, Ien. Living Room Wars: Rethinking Media Audiences. New York: Routledge, 1996.

Ang, Ien. Watching Dallas. London: Methuen, 1985.

Barthes, Roland. Mythologies. New York: Hill and Wang, 1972.
 
Boddy, William. Fifties Television: The Industry and Its Critics. Urbana: University of Illinois Press, 1990.
 
Brunsdon, Charlotte, and David Morley. Everyday Television. New York: Routledge, 1999.

Burke, Peter. Popular Culture in Early Modern Europe. New York: New York University Press, 1978.
 
Carey, James. Communication as Culture. Boston: Unwin Hyman, 1989.
 
Cawelti, John. Adventure, Mystery and Romance. Chicago: University of Chicago Press, 1976.
 
Dayan, Daniel, and Elihu Katz. Media Events: The Live Broadcasting of History. Cambridge, Mass.: Harvard University Press, 1992.
 
Ely, Melvin Patrick. The Adventures of Amos 'n Andy: A Social History. New York: Free Press, 1992.
 
Fiske, John, and John Hartley. Reading Television. London: Methuen, 1978.

Fiske, John. Television Culture. London: Methuen, 1987.

Geertz, Clifford. The Interpretation of Cultures. New York: Basic Books, 1973.
 
Gitlin, Todd. Inside Prime Time. Berkeley, Calif.: University of California Press, 2000.
 
Hilmes, Michele. Hollywood and Broadcasting: From Radio to Cable. Urbana: University of Illinois Press, 1990.
 
Jenkins, Henry. Textual Poachers. New York: Routledge, 1992.
 
MacDonald, J. Fred. Blacks and White TV. Chicago: Nelson-Hall, 1983.

MacDonald, J. Fred. One Nation Under Television: The Rise and Fall of Network TV. New York: Pantheon Books, 1990.
 
Marc, David. Comic Visions. Malden, Mass.: Blackwell, 1997.

Marc, David. Demographic Vistas. Philadelphia: University of Pennsylvania Press, 1996.
 
Modleski, Tania. Loving with a Vengeance. New York: Routledge, 1990.

Morley, David. Family Television. London: Comedia, 1986.
 
Mulvey, Laura. Visual and Other Pleasures. Bloomington: Indiana University Press, 1989.

Newcomb, Horace. TV: The Most Popular Art. Garden City, N.Y.: Anchor Press, 1974.
 
Newcomb, Horace, and Robert S. Alley. The Producer's Medium. New York: Oxford University Press, 1983.

Palmer, Patricia. The Lively Audience: A Study of Children around the TV Set. Boston: Allen & Unwin, 1986.

Spigel, Lynn. Make Room for TV: Television and the Family Ideal in Postwar America. Chicago: University of Chicago Press, 1992.

Streeter, Thomas. Selling the Air. Chicago: University of Chicago Press, 1996.
 
Thompson, Robert J. Television's Second Golden Age: From Hill Street Blues to ER. New York: Continuum, 1996.

Tulloch, John, and Henry Jenkins. Science Fiction Audiences. New York: Routledge, 1995.

Williams, Raymond. Television: Technology and Cultural Form. New York: Schocken Books, 1975.