The Boston Globe’s Globe 100, 2009, reports in its Bright Ideas story that the AgeLab is “the gold standard for the new tech of old age.” The story, by Cindy Atoji Keene, covers a number of business innovators developing new products and services for the 50+. She quotes AgeLab Director, Joe Coughlin as describing the aging boomers as “the new frontier of business” and links to Boston Globe videos of AgeLab’s work on the future of retail, health and transportation.