Students, Post-docs and Other Creatures
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Rebecca Waber is a first year graduate student in the Media Lab. She is especially interested in the intersection of psychology, biology, and marketing, such as the effects of marketing and branding on the placebo response to medicines. The effects of marketing on drug efficacy remains a hole in the literature (which she intend to fill) even though the "mythology" surrounding a treatment, resulting from such factors as branding, can play an important role in objective drug effectiveness. She is also working on projects involving energy savings, personal finance, and the "metaresearch" of how psychologists and other scientists choose, conduct, and broadcast their research. rwaber|at|media|dot|mit|dot|edu http://web.media.mit.edu/~rwaber |
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Nina Mazar is a postdoctoral associate at the MIT Sloan School of Management. She holds a Ph.D. in management sciences. She is interested in individuals’ behavior and its irrationality, eCommerce, and the design of innovative payment methods. ninam|at|mit|dot|edu |
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Kristina Shampan'er is a PhD student in the Marketing program of Sloan School. Her research interests are in behavioral decision theory. Her background is math and economics. kshampan|at|mit|dot|edu |
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Boris Maciejovsky is a PhD student
in the Marketing program at the Sloan School of Management. His research interests are in consumer behavior, experimental economics,
and behavioral decision theory.
maciejov|at|mit|dot|edu
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Anat Bracha is a lecturer at Tel Aviv University (this is equivalent to an assistant professor in the US) at the Eitan Berglas School of Economics. Her fields of interest are psychology and economics, decision making, and neuroeconomics. Currently, she teaches microeconomics and behavioral economics. | |||
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Daniel Mochon is a PhD student in the Marketing program of Sloan School. His research interests include the psychology of judgment and decision making, social psychology and experimental economics. dmochon|at|mit|dot|edu |
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Michael Norton is an Assistant Professor of Business Administration in the Marketing Unit at the Harvard Business School. Professor Norton's research can be grouped into two broad areas. First, he explores the effects of social norms on people's attitudes and behavior, addressing the key role that social factors play in shaping the preferences of individuals. This work has a particular focus on the norm of political correctness, demonstrating the impact of this norm in domains ranging from social interaction to personnel selection to the effectiveness of marketing appeals. In the domain of behavioral economics, Professor Norton's research investigates the psychology of investment: How investing time, labor, and money impacts how people come to value things, from products to people. One project, for example, demonstrates that people value products far beyond their market price when they are forced to assemble those products themselves, the IKEA effect. mnorton|at|hbs|dot|edu |
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Uri Simonsohn is an assistant professor at the Wharton school.
His research lies at the intersection of economics and psychology, typically utilizing field data to assess the impact of insights from psychology in economically relevant behavior. In addition to the basic-research question such studies address, most if not all of his papers have important and specific consequences for business and public policy. He has studied, for example, the consequences of psychological findings like contrast effects, incidental priming and misattribution of causality, on decisions such as housing expenditures, college admissions and non-rational herding respectively.
small group interactions.
uws|at|wharton|dot|upenn|dot|edu |
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Leonard Lee is an assistant professor in the Marketing Division at the Columbia Business School. His research focuses on understanding how both emotional and cognitive factors influence consumers' judgment and decision making such as the consistency of their consumption choice and preferences over time. He is also interested in investigating how consumers shop in real world environments and how social, contextual, and environmental factors affect their shopping process and behavior. He teaches the MBA Core Marketing Strategy course at Columbia.
ll2399|at|columbia|dot|edu |
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On Amir is an assistant professor of marketing in the Rady School. Dr. Amir received his Ph.D. in management science and marketing from Massachusetts Institute of Technology's Sloan School of Management in 2003. While completing his doctorate he held the AMA Sheth Doctoral Consortium Fellowship, the CS Holding Fellowship and the Walter A. Rosenblith Fellowship. He also received several research awards from the Marketing Science Institute for his work on consumer choice and reasoning. Prior to coming to UCSD, he was an assistant professor of marketing at Yale University.
Dr. Amir's research focuses on using psychological and economic principles to identify successful strategies in different consumption environments. He investigates pricing issues and the dynamics of preferences in the market. He also investigates different consumer decision-making mechanisms and their influences on the offline and online marketplaces. Dr. Amir teaches marketing courses for the FlexMBA and Full-Time MBA programs..
oamir|at|ucsd|dot|edu |
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Jiwoong Shin is an assistant professor of marketing at Yale University. His research primarily focuses on the area of retail competition and marketing strategy applying economic disciplines such as game theory and information economics. Also, he is interested in the area of behavioral decision theory and experimental economics. For example, he studies the individual's incentives to keep options viable under the threat of unavailability, and the valuation of time. His works have appeared in the Journal of Marketing Research, Marketing Science, and Management Science. He teaches the MBA marketing courses at Yale School of Management.
jiwoong|dot|shin|at|yale|dot|edu |
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