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http://www.nick.com/

By Marisa Pjerrou

My initial reaction to this site (as well as upon repeat visits), was that of
visual inundation. The graphics were top-notch and beautifully done, as was
the 3-D animation. But there were so many buttons from which to choose
arranged all over the screen (some redundant)that it was confusing to pick out
where to begin. An annoying little movie screen that continuously played
animated sequences with a visual pulsating strobe rollover feature, and a
booming male voice announcing "NICK" every 5 seconds was irritating enough to
make me want to click out of the website entirely; fortunately the miniscule
(in fact, nearly invisible) "sound off" feature provided some relief. If I
were a parent of an ADD/ADHD child, however, I would have some concerns and
watch out for this one: that dynamic little movie screen could be enough to
trigger some sudden dysfunctional behavior. But then again, if the graphics
weren't cool and overwhelming, would kids regularly use the site? The
animation features and games seem hip enough to be able to do that.

Try as nick.com might to salvage some educational merit out of its content -
i.e., a weather page, links to teacher lessons for Nickelodeon programming, or
a science-y sounding section called "Web Lab" that had nothing to do with
science at all - where this website succeeds is in its online games. Not all
the games are great, and many were just plain advertisements for shows on the
Nickelodeon channel. But the games are entertaining and admirably avoid
violence (which Nickelodeon clearly states as being one of its main goals in
the creation of entertainment for children). I found the 3D graphics very
well done on games such as "Jimmy Neutron Boy Genius" (Jimmy has to avoid a
dinosaur chasing him for his remote control by throwing cookies and rocks at
it) and "Rocket Power" (a snowboarding game). I tried one multi-player game
called "Water Rave" and was totally creamed by my anonymous, undoubtedly much
younger opponent who obliterated me with his/her water soaker - final score:
17 to 100!

Kids who are already fans of the Nickelodeon channel would, I suspect, really
like this site: they can find out more about their favorite shows, and do
interactive activities that link the shows to the website. The games are a
special feature that make the site even more appealing.