MTV to Start Music Service with Microsoft
MTV is working with Microsoft to develop an online music service, Urge that will available early next year.
It will be integrated into Windows Media Player and offer songs for sale in addition to online radio.
Jason Hirschhorn, MTV's chief digital officer is confident that this service will be the preferred service.
It will not be compatible with Macs, so it will be interesting to see how successful this service will become in competition with iTunes.
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