veronica mars ending
http://television.aol.com/feature/veronica_mars_tv
I noticed this headline on the webpage that comes up when you sign onto AOL instant messenger. It read "They fired the writers and need your help. Choose the ending for 'Veronica Mars'". I followed the link and it went to AOL's feature page for the television show. It offers a recap of the latest episode and two 9 minute clips which are the original ending and the alternate ending. Then there is a poll where you can vote for which one you like better.
This seemed very relevant to some of the things we've talked about in class about the shift of consumers becoming content creators. It will be very interesting to see if this sort of thing catches on with consumers and if the actual shows see any change as a result. This looks like a simple example of a company making a "brand" and then throwing it to the masses to shape as they see fit. The distinct limitation here is that the company is still limiting the choice, so they are holding the bulk of the creative power.
0 Comments:
Post a Comment
<< Home