Report: Brands in Songs
"In the two years from January 2003 to December 2004 Agenda Inc. tracked all the mentions of brands in the lyrics of the Billboard Top 20 singles chart.While American Brandstand never claimed to be a scientific measurement of brands, it has emerged as a strong barometer of the role of brands among an influential group of aspirational consumers. The brands that emerge as winners are those that are relevant in a crucial taste-shaping area." --Agenda Inc.
The 2004 report is in. (Thanks to cute history)