18 November 2003
Publishing Services Bureau hosted this online workshop sponsored by the Council for Advancement and Support of Education (CASE). The two presenters, from the University of Louisville, discussed strategies for managing costs while maintaining high standards. MIT publishers and other audience members across the country participated in the interactive workshop through the use of online polling forms and a phone connection. The following site has articles and links to additional information on the topic:
www.case.org/onlinespeaker/budgets/resources.cfm.
Presenters
Rae Goldsmith, associate vice president for communications and marketing, University of Louisville
Laurel Harper, director of marketing publications, University of Louisville
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