Writing & content
Writing Right for the Web: Social Media and Mobile Environments, 5/11
Selecting and presenting content that meets expectations and helps achieve marketing goals.
Writing Right for the Web: Traditional Websites, 5/11
Using copywriting and basic content presentation principles to increase site effectiveness.
Using the Institute Archives to Research MIT History, 4/10
Learning how to locate MIT's records and publications dating back to the 1880s.
Research Techniques for Writers and Editors, 4/10
Using the Libraries' resources and databases to locate articles.
Writing Right for the Web, 3/09
Creating a web-friendly writing style.
Writing for the Web, 02/06
Creating web-friendly content.
Developing Effective Messages, 5/03
Defining communications goals and objectives to target audience.
MIT Communications Initiatives, 11/02
Outlining key communications priorities and resources for MIT communicators.