Usability-Driven Home Page Design
26 June 2007
Academic Impressions hosted this webinar, which covered how a user-centered design strategy can help strike a balance between site usability, branding and communication. Employing a user-centered design strategy can help aid the decision-making process by testing design assumptions with user research. The process begins by considering the usability of each page element from the perspective of the various audiences.
Major topics included: adopting a user-centered design strategy and developing a project plan; researching industry best practices; deploying methods for data collection; analyzing data and communicating the results; and assessing design and determining the parameters for redesign.
After the webinar, Michael Dutton gave an overview of MIT's usability services.
Matthew Winkel, web information architect and usability analyst, The College of New Jersey Michael Dutton, MIT usability consultant