Featured Partner: Zhongkai Group
Founded in 1994, as a development company, Zhongkai Group (ZK Group) quickly redefined itself as a leading multi-function real estate business and has grown very rapidly in the process, benefiting from astute leadership and from China’s rapidly expanding economy. Today, it is one of the largest real estate and development companies in China.
About Zhongkai Group
Based in Shanghai, the Zhongkai Group achieved prominence in 1999 with the Zhong Jiang Urban Garden development. Since then the company has initiated nearly a quarter of a million meters of high profile mixed use development in downtown Shanghai. Additionally, ZK Group has more than 30 subsidiaries in nine major Chinese cities – including Hangzhou, Zhengzhou, Haikou, Nanchang and Chongqing – and is currently involved in some 16 major residential and mixed use projects. The company also has interests in high technology development.
A pioneer in real estate innovations, ZK has set a standard among Chinese development companies, earning accolades for the quality of its work and its use of new technologies, construction methods and materials. It was, for instance, one of the first companies in China to incorporate high level central air conditioning into its buildings. And its ecological lake design, introduced in Shanghai, aims to enhance both the aesthetic of large scale development and the quality of life in a nation where population density is not only a given, but is projected to increase dramatically over the next century.
These innovations have helped ZK Group to win such prestigious Chinese real estate and development awards as the Scientific Advancement Gold Price; the Shanghai Excellent Property Model Award; Top Ten Well-Known Enterprises; Top Ten Classic Housing Properties; and many others.
Aiming for steady, sustained development, ZK Group has formed what it describes as “an industrial chain layout,” grounded in its flagship real estate business, with related industries radiating from that core. Other industries and areas of business development ZK is actively pursuing include energy-related sciences, technology-driven enterprises and management consulting.
Zhongkai’s model has clearly paid off in business success. But the company has also earned its rating as one of China’s Top 50 Reality Brand Enterprises by consistently living up to its mission – to reward society through creating; sharing and winning together – demonstrating a strong commitment to the improvement of the society. Playing an active role in projects that enhance public welfare, Zhongkai has sponsored a number of projects that include collaborations with the government; has made substantial donations to residential relief funds that aid people who cannot afford housing; and has contributed to efforts to combat SARS.
Having quickly established itself as a success in China, ZK Group is actively looking abroad for new business opportunities. The company’s plans for the future include more collaboration with foreign business, a compelling reason for its partnership with the MIT/CRE. A subsidiary, the ZK Development Group, has been created to specialize in joint ventures with both domestic and foreign enterprises.
For additional information about ZK Group
The following links point to English-language versions of ZK Group pages
