Balancing is an essential feature of good design. Graphics, imagery, and text must all be balanced on the page so that each element is able to speak clearly. If you give the logo a distinct presence in the design, it will have greater impact and won't distract from other messages you wish to communicate.

A zone of two bars (2 x a stroke in the "M") around the logo will give it the room it needs.

Don't distort the logo.
When you crop, trim, stretch, or condense the logo, you modify its properties. Similarly, if you "bleed" the logo so that it runs off the page, you change its proportions. When the logo is altered, so is its role as MIT's identifying symbol. It's no longer the same logo. See example.

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