MIT Graphic Identity Home
A symbol of who we are
DownloadsExamplesFAQGlossary
Guide

Seal
Colors
Font
Stationery
Templates
Writer's Guide

Origins
Goal
Process
Value
Symbols
Search:

Tips

Each symbol in the MIT graphic identity has a targeted use:
 

The MIT logo is the principal symbol
and should be used
on all Institute communications in all media.

 

The MIT seal is best reserved for official ceremonial use.

 

The MIT mascot is most effective in casual or humorous media.

Symbols
SealColorsMascot

Building on a legacy of MIT symbols

The MIT I.D. Team began its design phase by unearthing the Institute's colorful history of symbols. The team resolved to build the new logotype firmly on the foundation of these icons.

Find out the inside story

Logo Seal

Logo

Seal

Colors Mascot

Colors

Mascot

More info

Adams quote

MIT: Massachusetts Institute of Technology
Site MapContactPrivacyHome