Jorge Guzman
| Jan/22 | Tue | 09:00AM-04:00PM | E51-151 | |
| Jan/23 | Wed | 09:00AM-04:00PM | E51-151 | |
| Jan/24 | Thu | 09:00AM-12:00PM | E51-151 |
Enrollment: Limited: Advance sign-up required
Sign-up by 01/18
Limited to 30 participants
Attendance: Participants must attend all sessions
Many engineering students hope to build their own business one day, some might even already be working on it, or would do so if they just thought they could make a business out of their work. Business strategy, however, is a foreign concept for them. As they start their businesses they often only learn what strategy they can from observation, conversation, and reading online. Though it has results, this approach is quite suboptimal.
This course provides a “crash course” on entrepreneurial strategy, prepared specifically for engineering students (both graduate and undergraduate) with no previous knowledge of business. Jorge Guzman, the instructor, has been on both sides, he is a former software developer and is a current PhD student at MIT Sloan, TIES (the S stands for Strategy). He observes that strategy concepts are very different from engineering concepts, and that it is often hard for engineers to appreciate their value. In the structure for this class, he tries to bridge that gap.
This class is useful for anyone who wants to start their own business, join an early stage company, or join an established firm in which (s)he some someday hopes to create new product lines.
Sponsor(s): Sloan School of Management
Contact: Jorge Guzman, jorgeg@MIT.EDU