(p. 43) Sources of Creativity 1. innocence--not knowing the usual approach/solution/concepts, you may come up with a fresh approach 2. experience--"bells and whistles" or "son of lassie" (take it apart and try repackage recombine) 3. motivation--take time to look for alternatives 4. tuned judgement--recognize and support new ideas 5. chance, accident, mistake, and madness 6. style--working within a "style" 7. release--just drop your inhibitions and something will happen