project name |
iCampus brochure |
MIT client |
Project iCampus |
date |
February 2002 |
audience |
MIT community |
goals |
Stimulate interest in the program among MIT faculty and students. Demonstrate to the donor that impressive work is being accomplished through its generous grant. |
strategy |
Profile current iCampus projects, highlighting the goals, activities, and uses of technology. |
benefits |
The brochure attracted press interest and was used by the donor to update its employees on the impact of the iCampus program. It also demonstrated to the program's other business partners how much awareness a print piece can generate on campus. |
specifications |
17" x 33" folded to 8 1/2" x 11"; printed 4-color process plus 1 spot color and overall satin aqueous coating on 90# Phoenix Motion Xenon text. |
vendor team |
Design: Flanders & Associates
Printing: Quebecor World Universal Press |
PSB role |
Consulted with the client on the goals of the project, introduced the client to vendors with the right style and experience for the job, and monitored the project's progress to its completion. Obtained design and print bids, and developed project schedule. |
Get a more in-depth look at the process of producing a brochure. Or if you are ready to begin, start your project now.
|
|