project name |
HR Connections package |
MIT client |
Human Resources / Benefits |
date |
December 2002 |
audience |
Newly hired MIT employees |
goals |
Create a welcoming and supportive environment for newly hired staff and faculty; change a one-day orientation process to a longer and nurturing six-month period of acclimation. Create a process that allows efficient and cost-effective publishing of information sheets. |
strategy |
Create a new theme ("MIT Connections"), concept, and design print and web publications to support the goals. Create a practical and visually compelling folder to contain all the information a newly hired MIT employee needs. Design a format that facilitates ease of use and clearly leads employees through the initial months of hire. Design information sheet shells and a system for the Benefits Office to update electronic files and have smaller, more frequent imprinting produced at MIT Copy Technology Centers. |
benefits |
New print process reduced cost of manufacturing; engaged the Benefits Office to allow ownership of their information sheets, which they now self-publish through a partnership with MIT's Copy Technology Centers. |
specifications |
Outer folder: 9" x 12" with two fold-out panels, each with 8" slotted pockets, and one center expandable box pocket with a set of 4 tabs; printed 2-color on 100# French Speckletone Kraft cover
Booklet: 28-page self-cover, 7" x 11", printed 2-color on 70# Finch Opaque smooth text
Map: 14" x 7 1/2" folds to 3 1/2" x 7 1/2", 65# Finch Opaque smooth cover, printed 2-color
Chart: 24 1/2" x 11" folds to 8 1/8" x 11", 70# Finch Opaque smooth text, printed 2-color
Info sheets, 4 lots: 17" x 11", each lot preprinted in 4 contrasting Pantone colors, 70# Finch Opaque smooth text, laser imprinted in black at Copy Technology Centers, folded or trimmed to 8 1/2" x 11". |
vendor team |
Design: Hecht Design
Production: Allison Associates
Printing: W.E. Andrews, Maran Printing, Arlington Lithograph, MIT Copy Technology Centers |
PSB role |
Created production strategy and budgets, recommended partnership with MIT Copy Technology Centers, worked with HR through concept and design phases, solicited bids and oversaw press run. |
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