project name |
Simmons Hall & Zesiger Center
dedication invitation, poster, and program |
MIT client |
Conference Services, Events & Information Center |
date |
October 2002 |
audience |
Members of the MIT community, the donors for whom the buildings are named and their families, the architects and construction managers involved in the projects, and members of the MIT Corporation |
goals |
Draw attendance to the dedications, recognize the donors' contributions, and highlight the buildings' importance to student life. |
strategy |
Create a combined invitation that reflects the unique window design of each building and gives people the feeling that they're glimpsing inside. Prominently feature dramatic images of each building in the design. The poster and program continued this theme. |
benefits |
The dedications were well attended, and people were able to tour the buildings they had watched being constructed. |
specifications |
8-panel invitation with wrap that has die-cut openings in the shape of the windows, 24" x 8 1/2" poster, 20pp + cover program, all printed 4-color process on 80# Potlatch McCoy silk cover stock. |
vendor team |
Design: Plus Design
Photography: Andy Ryan, Betsy Cullen, Getty Images
Printing (invitation): Pyramid Printing
Printing (poster & program): Maran Printing |
PSB role |
Obtained design and print estimates, monitored the project to ensure completion on time and within the allocated budget. |
Get a more in-depth look at the process of producing event materials. Or if you are ready to begin, start your project now.
|
|