project name |
Evolving Campus website
http://web.mit.edu/evolving/ |
MIT client |
Department of Facilities |
date |
September 2001 |
audience |
MIT community, Boston/Cambridge community, local media, and architects |
goals |
Illustrate the philosophy behind MIT's building initiative. Provide updates about construction projects and background on architects and building plans. |
strategy |
Create a flexible template that can accommodate the specific details of each project while conveying a cohesive building program. Feature current photos and engaging descriptions of the projects. |
benefits |
The public and the MIT community are informed about the future of MIT education, research, and campus life through its building initiatives. The site receives more than 10,000 hits per month, more than half of which come from outside MIT. |
vendor team |
Design: Hecht Design
Photography: Stuart Darsch
Writing: Kathy Thurston-Lighty
Editing: Editorial Express
Programming: Robert J. Wilt
Project management: Project Power |
PSB role
partnering
with WCS |
Helped the client pull together an effective vendor team, including a skilled advisor from MIT's Web Communications Services (WCS) to monitor technical issues. Assisted with site architecture and usability testing prior to launch. Kept the project focused and on track. Owing to the complexity of the project and the client's internal resources, identified the need for an external project manager. WCS procured a graphic for the MIT home page to assist with marketing efforts. |
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