Pricing in business to business ecommerce will have to meet the demands of customers and the abilities of the Internet medium.
- The transaction changes from a cost item into a revenue stream
- Third parties process the transaction, for a fee
- Unique margins will be allocated according to value added
- Customers will only pay margins on unique products, not commodities
- Customers will pay for services and infomation
- Technical information and services will become the “wrappers” on products to add uniqueness