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USE OF NAME INQUIRIES

Questions regarding MIT’s Use of Name policy should be sent via email to the TLO at tlo-uon@mit.edu or such questions can be addressed by calling the TLO at (617) 253-6966 and asking for the person responsible for Use of Name inquiries. 

FREQUENTLY ASKED QUESTIONS:

Where can I get permission to film, videotape or take pictures on MIT property?

Why do I need permission to use the term MIT in the naming of my activity?

What about names of web sites and other electronic uses?

What are the appropriate uses of the MIT seal?

Does an MIT student group need permission to produce items bearing the MIT name and/or insignias?

How do I go about producing a new logo for my MIT department, unit, or student group?

May I use the MIT name and insignias on business cards and stationery?

I am a faculty member and was invited to write a blurb for a book. Are there any guidelines I should follow?

I am a public relations writer for a company that has a relationship with MIT. What are the guidelines governing press releases?

What should I do if I see an item that appears to use the MIT name or trademarks improperly?


 

Where can I get permission to film, videotape or take pictures on MIT property?

MIT attempts to cooperate with those who wish to film, photograph or video tape on campus provided that such filming, photography or videotaping does not interfere with the educational, scholarly or administrative functions of the Institute.  Permission to film, photograph or video tape on campus must be obtained from the Technology Licensing Office and the MIT News Office.  Permission will often be limited to pictures of the exterior of the buildings or facilities.  Generally, filming, photography or videotaping that is intended for educational or public affairs use will be permitted (subject to logistical and security concerns), while filming, photography or videotaping for commercial or entertainment use will be subject to greater scrutiny.  MIT reserves the right to restrict or deny use of the campus locations if such use might be harmful to the reputation of MIT or its educational purposes.

Requests related to news, research, and documentaries, please contact the MIT News Office.

All non-news requests should be made to the Technology Licensing Office. Specific contractual arrangements must be negotiated in advance.

 

Why do I need permission to use the term MIT in the naming of my activity?

MIT is internationally known for excellence in teaching, learning, research, science and other activities.  The widely recognized MIT name and its associated seals, marks, symbols, logos, and photographic images (together referred to as “name and marks”) represent the high caliber of MIT’s faculty and students and convey the quality and breadth of MIT’s accomplishments.  MIT’s name and marks are among MIT’s most valuable assets.  Faculty, students and staff share in the benefits associated with MIT’s name and marks, and therefore also share responsibilities concerning their use.

 

What about names of web sites and other electronic uses?

No faculty, staff, alumnus, other volunteer or student may register a domain name that incorporates the name "MIT" except in accordance with university approved policies. Domain name registrations incorporating the name "MIT" are the property of the Institute and must be registered as such.  Use of the name "MIT" in any commercial website is prohibited.

With rare exception, the text of MIT websites may not include the names and marks of outside organizations or corporations anywhere other than the acknowledgements page of the website. When such names or marks are included, they must be standard (i.e. not customized) and must be clearly identified as acknowledgements.  Such names and/or marks should link only to the home page of the outside organization or corporation. 

 

What are the appropriate uses of the MIT seal?

Unlike the MIT Logo, the MIT Seal should be used sparingly. The primary purpose of the MIT Seal is to certify official Institute documents, including diplomas, certificates, and official acts by the President or Provost, and to graphically symbolize official association with the Institute and its educational and research missions. The Seal should not be modified, cut off, or combined with other forms. Final authority for the use of the MIT Seal resides in the Technology Licensing Office and the President’s Office.

 

Does an MIT student group need permission to produce items bearing the MIT name and/or insignias?

Student and alumni groups that have official MIT or MIT Alumni Association recognition, and are registered as such, may use the MIT name in association with their Institute-sanctioned activities. Use of outside vendors to produce goods bearing the MIT name and/or insignias must be approved the TLO.

 

How do I go about producing a new logo for my MIT department, unit, or student group?

The MIT logo is the Institute's official mark and represents all of MIT's departments and programs. Some groups do have their own logo, or sub-brand, which is paired with the MIT logo. To find out whether a sub-brand would be appropriate for your department or program, contact the Publishing Services Bureau at psb@mit.edu or 258-9380.

 

May I use the MIT name and insignias on business cards and stationery?

You may use the MIT name and logo on official MIT business cards and stationery. To view the official designs, visit http://web.mit.edu/ecat/ambitpress/.

 

I am a faculty member and was invited to write a blurb for a book. Are there any guidelines I should follow?

When a faculty or staff member is involved in activities not directly associated with MIT (e.g., independent consulting, other business activities, publications, etc.), use of MIT's name and marks is limited to identification of the individual by his or her affiliation (e.g., Jane Smith, Professor of Biology, Massachusetts Institute of Technology).  Faculty members and others engaged in activities involving business relationships with third parties may contact the TLO for information and assistance on name use issues.

 

I am a public relations writer for a company that has a relationship with MIT. What are the guidelines governing press releases?

Professional firms and vendors wishing to include MIT’s name in a list of clients must obtain prior written consent from the TLO.

Notwithstanding the above, it is standard practice in the construction industry for contractors to send out press releases to industry journals when they land a big contract.  All requests for such press releases by architects, contractors and subcontractors on building and landscape projects should be sent to MIT Facilities for review.  All proposed press releases will be reviewed using a list of criteria, including but not limited to confirming that all facts are stated correctly and that no MIT endorsement is implied. If the MIT Program Manager approves the press release, he or she will submit it to the TLO for final approval.

Private sponsors of research may not use MIT’s name without prior written consent.  MIT does not issue press releases at the beginning of research projects, with few exceptions, and MIT does not allow private sponsors to issue press releases about MIT research programs or other activities except in rare instances.  Notwithstanding the foregoing, if a media relations office at MIT, such as the MIT News Office, the MIT Sloan Media Relations Office, the Broad Institute or a school’s or department’s communications officer wishes to issue a press release in conjunction with the sponsor, such press releases are generally allowed.  When such an exception is granted, the text of the press release must be approved in advance by the Technology Licensing Office.  The TLO will review the press release to determine if the relationship between the sponsor and MIT is accurately portrayed and to confirm that the endorsement of the Sponsor or its products or services is not stated or implied. 

What should I do if I see an item that appears to use the MIT name or trademarks improperly?

Please contact the Technology Licensing Office at 617-253-6966 or tlo-uon@mit.edu.