Research for Week of October
9th, 2002: (as of October 9th, 2002)
- Brazilian Media (Information
courtesy of Brazilian Embassy in London):
- Television:
- RADIOBRAS- AGENCIA
BRASIL <--
- Radiobrás
is a government agency subordinated to the Secretariat for Social Communication
of the Presidency of the Republic. Radiobrás operates five radio stations,
two television channels, a news agency and a satellite radio service that
is used by over 600 radio stations throughout the country. [Description from
Radiobras]
- TV GLOBO <--
- 4th largest television
station of the world, surpassed only by the 3 largest American stations (ABC,
CBS and NBC) [from Radiobras]
- SBT
- REDE TV
- Newspaper:
- American Media:
- Television:
- (I am unable to identify any environmental affiliations at this
point):
- Possible Interest Group
Alliances:
- Marketing Strategies:
- Books: (I will get from the Dewey Library and look through to get
basic background and a general overview.)
- The future of marketing: practical strategies for marketers in
the post-internet age (Molenaar, Cor.)
- Social marketing: improving the quality of life (Kotler, Philip)
- Profitable e-marketing: success strategies that pay off (Bredenberg,
Al)
- Articles: (from Vera)
- Useful Links:
- Useful facts:
- Maps
- Images
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