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21L.015 INTRODUCTION TO MEDIA STUDIES

Class page | What Is Culture Jamming? | The End of the Avant-Garde | The Product Is You | The Medium Is The Missile | Aether Talk | Conclusions

 

THE PRODUCT IS YOU: ADBUSTERS

• Culture Jammers Headquarters
• Media Manifesto
• Culture Jammers' Toolbox
• Shock Therapy
• Turn Off Your TV!

COMMENTS

• The Product Is You: selling audiences to advertisers.
• Caricature of the consumer/couch potato
• Contempt for mass culture and those who participate in it > counter-productive?

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mroberts@mit.edu