Strategy Tips
Conceptualizing The Edited Program
- What are your objectives?
- To introduce a subject to a new audience
- To demonstrate a process, technique, or equipment
- To provide the historical background of a research initiative
- Just for fun
- How will this video be used?
- Informational
- Grant application or documentation
- Conference presentation
- Training new employees
- Distance education
- Pure entertainment
- What is your budget?
- Client time available for pre-production
- Number of new scenes/minutes need to be videotaped
- Number of rough edits required
- Deadline for completion
- Length of final tape(s)
- What source material will be used?
- Scenes videotaped by you
- 35mm slides
- Black & White or color photographs
- Animation (does it need to be transferred to video?)
- Graphic stills (TIFF with LZW compression preferred)
- Narration/script
- Music (are performance rights cleared?)
- Printed materials
- Previously existing video
- Scenes videotaped by MIT Video Productions (MVP) or other outsourcing
- How will you distribute this video?
- MIT TechTV - Web (Quicktime (H.264, MPEG4, etc.), Flash Video (.flv), mobile video, other)
- Blu-Ray, Video DVD, DVD-ROM, CD-ROM, Data DVD
- Videotape (NTSC VHS in US and Japan, PAL overseas)
- What is the target audience?
- Level of interest
- General-interest audience
- Technical audience
- Level of education
- Faculty/Staff/Students
- What is the title of your project?
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- What will the project look like? (Storyboard)
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- Do you have performance copyrights and location releases?
