How new is news?
Representative democracy emerged in the context of a relatively
slow flow of information between the capital and the periphery.
Elected representatives were delegated to make decisions for
the public, in part because they had quicker access to reliable
information. The earliest American newspapers were content to
reproduce "intelligence" gathered from ships as they
passed through their harbours, information about events that
might have occurred months earlier at some other port of call.
It is remarkable, given the geographic distance separating the
thirteen original colonies, that they were able to think of
themselves as having collective interests, as forming, in Benedict
Anderson’s terms, an "imaginary community" that
could stand firm against distant European powers. The complex
balance between federal and state authority established in the
U.S. Constitution might be understood as a negotiation between
the ideal of local control and the recognition of the slow flow
of information across those huge geographic distances. The introduction
of the telegraph dramatically accelerated the flow of news,
and it has been followed throughout the twentieth century by
a succession of faster technologies that allow minute by minute,
real time reporting of distance events.
In turn, these technologies have established public expectations
about timely delivery of the news. The result of this urgency
to give us the news as quickly as possible has been a complex
layering of the television newscast – sometimes splitting
the screen to report on simultaneous events worldwide (such
as the simultaneous impeachment vote and American attacks on
Baghdad), sometimes introducing multiple windows and layers
of textual information (as with the "crawls" introduced
by the cable news networks in response to the complex geopolitics
of the post-September 11 world). The impact of this accelerated
and intensified news flow has been, many warn, a loss of editorial
judgement, the circulation of more misinformation. The speed
of the networked computer increases expectations for an even
faster news flow, with the public often turning to on-line sources
with the anticipation that they will be able to offer in-depth
information (a product of what Janet Murray calls our encyclopedic
expectations for new media) as rapidly as television news can
provide the headlines. This speeded-up dispersion of important
information has led some to speculate that the Internet might
make participatory democracy practical for the first time in
the modern era. But others have argued that new media may undermine
the serious and thoughtful deliberation upon which democracy
depends.
Who owns the news?
Writers such as Robert McChesney have spoken of the danger of
media concentration: today, five major corporations control
the bulk of the world’s media. Deregulation has enabled
these organizations to become significant players across a whole
range of media channels. News has increasingly become one commodity
among many within multinational media industries, packaged and
sold alongside entertainment, evaluated according to costs and
audience share, rather than traditional journalistic standards.
Some have claimed that digital media have lowered the barriers
to entry into the news market for alternative news organizations,
such as the anti-globalization Independent Media Centers or
the collaboratively edited Slashdot. At the same time, the web
has thrown into crisis the traditional boundaries between news
markets, so that local newspapers now compete directly with
more prestigious publications elsewhere in the country, not
to mention television news networks or mass market magazines.
Many traditional city papers are unlikely to survive this competition.
Already, many cities no longer have competing dailies and, increasingly,
local papers are owned by national syndicates. The result may
be further narrowing of news ownership.
How Local Will News Be?
The American tradition of the local newspaper contrasted sharply
with the system of national papers in many other parts of the
world. The local newspaper was an embodiment of a political
system organized around a distrust of a distant federal government
and a commitment to states rights. The introduction of the wire
services profoundly changed the gathering and reporting of news,
insuring that the bulk of our national and international news
came from sources outside our own communities. The shift from
a partisan press toward a tradition of more "objective"
reporting coincided with this shift in the site of origin for
the news. The high degree of mobility in the American culture
has, some argue, led to a withering of our bonds to local communities.
Most Americans now read national news publications, such as
USA Today or the Wall Street Journal, rather than local dailies,
and the most significant American newspapers, such as the New
York Times, are repositioning themselves to serve a national
readership. As these publications increasingly compete in a
national or perhaps even an international context, one strategy
for survival may be increased specialization -- that is, creating
a "magnet" section in the paper, appropriate to a
local market, but containing sufficient depth to become the
national standard on this topic. So, for example, we might imagine
readers turning to the San Jose Mercury for technical news,
the Los Angeles Times for entertainment news, the New York Times
for international news, the Wall Street Journal for business
news, and the Washington Post for national political news.
Would it be possible for other publications to develop similar
concentrations -- for the Boston Globe to focus on higher education,
the Miami Herald on the interests of retired citizens, or the
Des Moines Register on agriculture? The web has fostered stronger
feelings of affiliation with communities defined around common
interests rather than geographic locality. Over time, new publications
will more fully serve the interests of those dispersed affinity
groups, as has already occurred with the increased specialization
of magazines. Ironically, then, at a time when the breakdown
of "Big Government" results in a return of power and
tax dollars to local and state control, fewer people read local
newspapers. The battles over viewership for television news
diminish coverage of local government in favor of a focus on
crime and accidents. The emergence of government websites allows
local and state government to communicate directly with their
citizens, but in the absence of a strong press which might hold
them more accountable for their actions or question the information
they post on their Web sites. The news media tell us less and
less about the routine operations of governmental bodies, covering
them only when they become the subjects of scandal.
Who reads the news?
The percentage of people under 30 who report having read a newspaper
in the last 24 hours has declined from 67 percent in 1965 to
29 percent in 1996. The percentage watching television news
declined from 52 percent in 1965 to 22 percent in 1996. There
have been similar decreases in the number of young people who
read traditional news and opinion magazines or who listen to
radio newscasts. National organizations, such as the Pew Foundation,
interpret these numbers as evidence for a declining awareness
of news and current events, but that conclusion has been contested
by such writers as Jon Katz and Don Tapscott who argue that
teens and young adults feel more vitally connected to world
events than ever before and demonstrate a high degree of social
consciousness and participation in various activist and public
service efforts. Katz argues that young people get most of their
information from non-traditional sources (such as the Web) or
through entertainment media (such as hip-hop lyrics, late night
comedy shows, or topical sitcoms). The success of efforts, such
as MTV’s Rock the Vote campaign or ABC’s Politically
Incorrect suggest that alternative approaches to the news are
more apt to attract younger viewers. The rise of net-based humor
magazines, such as The Onion and Modern Humorist, can be understood
as a continuation of these same strategies into the web environment.
These shifts in news consumption imply the existence of significant
generational differences in the way citizens understand current
events, helping to explain, for example, the periodic recurrence
of "moral panics" about digital media among older
news consumers in contrast with the greater comfort towards
new media displayed by younger consumers.
What counts as news?
Traditional news focused heavily on the actions of government
agencies, whether at the local, state, national or international
level, understanding its mission as reporting debates in the
public sphere. The newer media have demonstrated a stronger
interest in "lifestyle" news, focusing more on long
term developments (gender or race relations, sexuality, the
environment, health care) rather than the topical issues (election
returns, polling results, congressional votes, political speeches)
that now dominate mainstream journalism. This shift in what
counts as news is, in part, a product of the rise of identity
or single-issue political movements in the 1960s and the growing
recognition that "the personal is political." It also
reflects the nature of these new media channels – the focus,
say, in cablevision of a narrow-cast conception of the audience,
the focus in digital news on personalization, or the larger
lead-time required to translate topical news events into the
content for entertainment programming. Michael Schudson has
argued that we are seeing a shift away from what has increasingly
been seen as the impossible ideal of the informed citizen, knowledgeable
about all aspects of public life, towards the concept of a monitoring
citizen, more interested in long-term developments than day-to-day
minutia. In many ways, the patterns of news consumption now
emerging among the young lend themselves to the demands of monitoring
citizens – focusing on the middle to long-range, drawn
towards issues which seem especially pressing or urgent. Some
digital theorists, such as Nicholas Negroponte, have argued
that the new digital environment will make it possible for people
to get more of the kind of information they need, gathering
together the best coverage on a salient topic from news sources
around the world. Other writers, such as Cass Sunstein, however,
argue that this increased personalization of the news may result
in a breakdown of the social ties that hold civic life together,
as no two citizens are apt to be informed about or care about
the same issues.
Who Gathers the News?
Many early citizens insisted that "information must be
free," imagining a world where the public would have immediate
access to vast databases of governmental records which would
allow them to form their own judgements without the intervention
of professional news organizations. As Peter Walsh notes, the
new digital culture has developed a healthy skepticism of traditional
forms of authority, demanding that vernacular theory and grassroots
expertise receive greater respect. Yet, average citizens lack
the time, energy, motivation, and training to successfully process
this huge data dump without the newsgathering, filtering, and
contextualizing resources of professional journalism. Some news
sites have exploited the web’s potential to make vast amounts
of information available to readers within searchable databases,
more information than would have fit the pages of traditional
print publications or the time limits of broadcast media. New
kinds of intermediaries have also emerged to help filter through
the range of online publications and to assemble the most interesting
or salient articles on a specific topic. Feed editor Steve Johnson
has used the term, "para-sites" to refer to the ways
in which these new intermediaries function as clearing houses
for information gathered by other news agencies. In recent years,
we have seen a dramatic increase in amateur "para-sites,"
known as Weblogs or blogs, which offer complex and thoughtful
synthesis of and commentary on information gathered from other
sources. Amateurs have not displaced traditional news-gatherers,
but they have become more effective as grassroots intermediaries,
filtering news to serve niche communities, larger than the readership
for Negroponte’s personalized newspapers but smaller than
the audience of mass market publications. These amateur intermediaries
are beginning to create forms of journalism that serve the needs
of the web’s affinity-based communities.