From June to early September, teams have dedicated space in the co-working environment of the Trust Center on the MIT campus, or the NYC Startup Studio in Manhattan. They will work on their ventures full-time for the whole summer.
Teams will define and refine their target market, conduct primary market research and build knowledge about their customers and users. They will run experiments to validate or invalidate their key hypotheses with potential customers. They will be building and nurturing their founding team. They will make progress on the mechanics of starting their venture.