Announcements
|
15.141
Economics of the Health Care Industries |
Date | Topic | Announcement |
Feb. 27, 2001 | Managing Medical R&D | Reading
Assignment: Firm Size and Research Productivity in Drug Discovery by Prof. Rebecca Henderson & Iain M. Cockburn, Ph.D. (.pdf format) Slide
Presentation: |
March 9, 2001 | Essay I | Writing
Assignment: Essay I - Writing Assignment (.pdf format) Essay I - Writing Assignment (.doc format) |
March 11, 2001 | Claritin and Schering-Plough: A Prescription for Profit | Article:
The New York Times Claritin and Schering-Plough Article by Stephen S. Hall |
March 13, 2001 | Outsourcing Clinical Studies | Slide Presentations: Establishing Efficacy through Randomized Controlled Clinical Trials, by Ernst R. Berndt, Ph.D. Evidence-based
Practice: the US View |
March 20, 2001 | Establishing
Efficacy |
Slide
Presentation: Will It Work? Efficacy Studies and Clinical Research, by Glenn Pransky, M.D., M.Occ.H. |
April 10, 2001 | Managing Global Pricing and Product Launch Strategies | Reading
Assignments: A Primer on Pharmacoeconomics by Jean Paul Gagnon, Ph.D. (.pdf format) A
Randomized Trial . . . Cholesterol Reduction Intervention
Study (CRIS)
by G. Oster, G. Borok, J. Menzin, J. Heyse, R. Epstein, V.
Quinn, V. Benson, R. Dudl, & A. Epstein (.pdf
format) |
April 13, 2001 | Essay II | Writing
Assignment: Essay II - Writing Assignment (.pdf format) Essay II - Writing Assignment (.doc format) |
April 24, 2001 | Information Technology and the Analysis of Retrospective Medical Claims Data | Reading
Assignments: Guidance for Industry, by U.S. H&HS, F&DA & CDER: Aerosol Steroid Product Safety Information in Prescription Drug Advertising and Promotional Labeling (.pdf format) Consumer-Directed Broadcast Advertisement (.pdf format) & Questions & Answers (.pdf format) Industry-Supported Scientific and Educational Activities (.pdf format) |
May 1, 2001 | Pharmaceutical Marketing and the New Economy | Reading
Assignment: Information, Marketing, and Pricing in the U.S. Antiulcer Drug Market by Ernst R. Berndt, Linda Bui, David R. Reiley, and Glen L. Urban (.pdf format) Slide
Presentation: |
May 8, 2001 | Direct to Consumer Pharmaceutical Advertising | Slide
Presentations: Direct-to-Consumer Prescription Drug Promotion by Nancy M. Ostrove, Ph.D., Food and Drug Administration Pharmaceuticals:
The New Consumer Marketing Frontier |
May 18, 2001 | Essay III | Writing
Assignment: Essay III - Writing Assignment (.pdf format) Essay III - Writing Assignment (.doc format) |
All materials are the property of MIT and copyright protected unless otherwise noted. They can be used for all MIT classroom purposes but cannot be used outside of MIT without permission.