MARKETING MATERIALS AND STRATEGIES FOR WHEELCHAIR WORKSHOPS

PROJECT DESCRIPTION
Students working on this project developed marketing materials for small wheelchair workshops. The materials included advertisements and info packets to educate riders about proper wheelchair fitting and usage.


TEAM MEMBERS
From L to R: Dina Poteau, Priya Desai
(Not pictured: Shirley Fung, Lab instructor Barry Kudrowitz)

PROJECT DEVELOPMENT PROCESS
The documents here describe the milestones of the project development process

1. Strategy presentation

2. Concept presentation

3. Most critical module presentation

4. Final advertising and informational materials

SUMMER FELLOW PROJECT CONTINUATION
This project was continued as a fellowship by Shirley Fung in Tanzania. Shirley had the final advertising and informational materials printed in Tanzania for the KCMC Wheelchair Workshop to distribute. She also wrote a manual explaining how to make a website at an internet cafe and post it for free through Google Page Creator. The manual has since been used by many people to create websites, including one for the KCMC Wheelchair Workshop made by wheelchair technician Abdullah Munish.

Shirley also maintained a blog during her fellowship. Check it out to read about details of her experience in Tanzania.

Shirley Fung's Fellowship Pictures
How to Make a Web Site at an Internet Cafe
Summer fellow Shirley Fung wrote a manual that teaches people how to make thier own website and post it for free through Google Page Creator. As of December 2007 fifteen people had used the manual to make their own websites!!! The manual can be seen here or by clicking on the picture to the right.
Massachusetts Institute of Technology, Copyright 2006-2010