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  Research Fellows And Research Projects  
  Project abstracts can be viewed from the CD-ROM which is enclosed or the SMA website (http://www.sma.nus.edu.sg).  
     
  AMM&NS Programme HPCES Programme IMST Programme MEBCS Programme  
  CS Programme        
     
  IMST Programme  
     
 
DR XIONG MOHUA
Expertise: Complicated information systems analysis and modeling, web-based supply chain management, advanced production planning and demand management, decision support systems
     
Customer Demand Fulfillment Approaches under Limited Capacity
     
Project Advisor
(Singapore)
:
Assoc Prof Tor Shu Beng
Assoc Prof Rohit Bhatnagar
     
Duration :
October 2001 to October 2004
     
 
 

Project Abstract:

Customer demand fulfillment is the business process within a company that determines how the customer demand is fulfilled. It strongly influences the order lead-time and the on time delivery, and hence plays a very important role in retaining and increasing the market shares. In the project, a new methodology for customer demand fulfillment is investigated and the corresponding approach is developed based on the fulfillment constraints of the material availability and the production capacity. In this research, based on an Integrated BOM Model, an Extended Dynamic BOM Approach is developed for effectively handling multilevel BOM of the product. For assessing the approach, a prototype will be developed on the Internet technologies. This new approach and its application would be very helpful to support companies to make reliable and informed decisions when facing customer requirements, especially in today’s globalization progress.

 
     
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