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Starbucks attracts a very diverse group of customers from a wide variety of socioeconomic and ethnic backgrounds. Families come in with children, and children come in without parents.

In fact, one of the employees said she expects an increase in young teenaged girls this summer: "Cosmo Girl says that one of the cool sweet drinks of the summer is our Chocolate Brownie Frapccino," she said. "I almost shot myself in the head when I saw that. Every little girl that read that is going to come in and order a Chocolate Brownie Frap."