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2/1 INTRODUCTION	2/3 Product Architecture and Variety
2/8 Existence and identification of opportunities	2/10 Assignment 0 Presentation
2/15 Understanding Customer Needs	2/17 Methods for Managing Customer Needs
NO CLASS	2/24 Target Costing, Pricing and Techniques for Managing Cost
2/29 The Evolution of Markets and Patterns of Technology Changes	3/2 The Impact of New Technology on Product Development
3/7 Incumbent Failure and New Firm Entry WRITTEN VERSION OF ASSIGNMENT 1 DUE	3/9 Prototyping
3/14 Scheduling	3/16 No lecture
SPRING BREAK
3/28 Teams and motivation	3/30 Presentation of ASSIGNMENT 1
4/4 Protecting Intellectual Property	4/6 Manufacturing Strategy and the Impact of Design Decisions
4/11 Cost lecture (Visiting lecturer)	4/13 Appropriability: Profiting from Innovation
No lecture	4/20 Make Buy Decisions, Supplier Relations
4/25 DFX	4/27 Variation Risk Management, The Role of Quality WRITTEN VERSION OF ASSIGNMENT 2 DUE
5/2 Cost lecture (Visiting lecturer (2)	5/4 Wrap up
5/9 Practice presentations (each group will have 1/2 hour)	5/11 Presentation of ASSIGNMENT 2