Advertising & Promotion

Advertising Guidelines

It is Institute policy that when advertising programs to be held on campus, the focus should be toward the students, faculty, and the staff of the MIT community. Advertising must include all relevant information such as the time and place of the event, the admission policy and price, the name of the sponsoring group, and a means of obtaining additional information. Student groups may also be required to credit co-sponsoring funding sources. In addition, advertising must indicate when metal detectors will be in use. The following forms of advertisement for events (with or without alcohol) are specifically forbidden for student groups:

Questions regarding this student group policy and requests for waivers should be directed to the Student Activities Office (W20-500, 253-6777). Please also refer to applicable copyright laws when creating artwork for display in public areas (see copyright on page 41).

Alcohol may not, in any context, be the central focus of any event and should not be advertised as such. The availability of alcohol should clearly be adjunct to the program and available as a refreshment only. Groups sponsoring events where alcohol will be served must agree to the following advertising guidelines: